Finding Courage to Do Something Great
For a little more than a year, I’ve been involved with ECHO, an organization that helps people start charitable clinics based on the model of Church Health in...
Ethnography in Nonprofit Program Evaluation
Ask a nonprofit professional how her work is going, and you will likely be met with a passionate conversation about the difference she is making in the lives of...
Scaling the qual/quant divide
1) Qualitative and quantitative research and data collection are mutually exclusive Tools used in qualitative and quantitative research look very different from...
Finding Great Interns for Your Business
Internships: a symbiotic relationship helping to launch young adults into successful careers, or an exploitation of free labor? The answer, much to the distress...
Leverage Your Core Strength for Sustainable Growth
Most successful new businesses begin by taking advantage of a new, untapped opportunity developing in the marketplace. These businesses can grow organically for...
But what if it’s not statistically significant?
I met with some company stakeholders at a client’s office the other day, explaining our process and how we’d be using interviews and qualitative analysis to...
Growth Insights
Understanding the wants, needs, and journeys of target customers has become a tenant of growth across the business, nonprofit, and government sectors. As...
Trust me, I’m a Thinker/Analyst
The coolest job title I’ve ever had is Thinker/Analyst. Paraphrased highlights of the associated job description include: a voracious appetite for reading,...